The Business Marketers’ Guide to Instagram

Photo-sharing social network Instagram is more than a place for hipsters to share pictures of their latest lunch order. In fact, it’s a full-on business opportunity. Since its launch in 2010, the community has accumulated over 50 million members. It’s the perfect platform to engage potential customers and to build up a personal relationship with consumers. This quick guide to Instagram for marketers shows you how to best present a company on the site. Just remember the golden rules: curate, snap, hastag, engage, repeat.
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