Distributed marketers are not only presented with ever changing markets, technologies and needs but they also need to manage local marketing teams and field reps. If this is you, these are the 10 trends for 2013 you need to watch, according to Saepio:
- Opt in Campaigns
- Big Data in Local Bites
- Increased Focus on Analytics
- Local Mobile Communications
- Local Augmentation to Loyalty Programs
- Local use of Social Marketing Matures
- Point of Sale Advertising Importance Grows
- Customer-Driven Local Marketing
- Content Marketing Moves Local
- Word-of-Mouth Marketing Sees Support
