From March 18 to 20, MarcomCentral will host the Marketing Operations Executive Summit in Del Mar, California. Its the only event dedicated 100% to Marketing Operations, according to the host. The three-day event will include forums, a discussion panel, and keynote speakers from participating companies Forrester, Sirius Decision, Eloqua, and Adobe. In the past few years, Marketing Operations has become increasingly recognized as a hot topic across enterprise organizations and a key component in nearly all growth strategies.
From the program:
The executive summit will include sessions from the industry thought leaders and partners including Forrester, Sirius Decisions, Eloqua, MarcomCentral, SalesForce, Adobe, and a variety of forward thinking executive marketers. Topics will include everything marketing operations from brand control and marketing automation to closed loop reporting and channel marketing.
A good opportunity for marketers to stay up to date with the latest in Marketing Operations. And judging by the video of the previous edition, the venue is not too shabby either
For more information and to register, click here. . .