Its virtually impossible to watch what everyone in the world is doing with your brand. How theyre interpreting it. Whether they are following your guidelines properly.
Marketing software vendorPapirfly is a bit slow to come to a solution to this universal problem in their video, but when they do come round to presenting their SAS online brand management center, it looks pretty good. Its not an all-inclusive Marketing Resource Management tool, but mainly focuses on content creation and distribution. Papirfly claims to halve the amount of time spent on creating and distributing marketing materials and eliminate brand inconsistency. And ROI should improve within eight to ten months.
If the solution is just as clean and simple as their video, it should be a useful little tool for marketers.
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