DAM According to OpenText

Save time managing media, spend time being creative.

Weve seen quite a few vendor videos for Digital Asset Mangement (DAM) solutions, and heres yet another one. OpenText Media Management 7.0 is specifically designed for use in creative professions such as marketing, broadcasting and publishing. These industries make heavy use of rich media content such as photos and videos, and a well organized digital asset library is crucial for a speedy prodution process. Whats more, this solution allows you to transfer content into different formats as required for tablets, e-books, mobile devices and the like.

The OpenText DAM includes several modules: for brand management, media management, text management, video management, for example. All in all, it looks like theyve got most rich media covered. .

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Author:Marketing Governance

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