Voltier Digital have made an infographic illustrating the two kinds. According to the chart, inbound marketing is the holy grail marketers have been looking for. After all, who wouldnt want the customer to come to them instead of the other way around? Heres how Voltier sees it:
The days of annoying consumers with intrusive advertising and marketing tactics are fading. The new age of inbound marketing is about providing added value and earning customer loyalty, instead of simply pounding a message into consumers’ heads and hoping it will stick.
Click the image to view the full chart!
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