Tag Archives: events

Learn from the experts how to manage your video

As video becomes a more and more important medium for corporate use, the question rises how to manage this. Video Media Asset Management (V-MAM) is one of the rising topics in the business. The thought is that solutions for corporate video production and management studio are expensive, too expensive for small businesses, but video experts at the upcoming DAM-event in New York by Henry Stewart (May 2nd and 3rd) will prove you wrong.

Theresa Regli, Principal & Managing Director, Real Story Group and Romney Whitehead, Digital Content Platform Manager, NET-A-PORTER Group will give  an overview of corporate (non-broadcaster) oriented video technology options.

After that a panel of video management experts who will discuss this challenge.

Topics include:

  • Exploring innovation and new uses for MAM in the ingest, editing, review and approval, archive and distribution phases
  • Getting renewed “buy-in” – from loggers, editors and producers (all of whom view MAM differently)
  • The importance of designating an in-house ‘MAM Czar / Media Manager’
  • MAM and DAM and convening sustainable collaboration

All panel speakers have years of experience within the field and are members of advanced video MAM user and/or consultation teams.


Jacki Guerra, VP, Media Asset Services, A&E Television Networks


  • Tab Butler, Director – Media Management & Post Production, MLB Network
  • Dave Lankford, Director of Product, Dr. Oz Digital
  • Cynthia Parrish, Product Manager, Harris Broadcast
  • Tracey Shaw, VP, TV and Network Operations, WWE, Inc

For a detailed conference agenda please click here




Henry Stewart DAM Event

On September 13th, Henry Stewart will host the Chicago edition of their Digital Asset Management event: ‘The Art and Practice of Managing Digital Media. The conference is aimed at marketing and IT professionals wanting to keep up to date about the latest development in Digital Asset Management: the reach, importance and implications of good digital asset management. Now the fifth edition of the event, the organization hosts a new edition, all from the users perspective. The event features presentations, keynote addresses, discussions, case studies, panels and round tables are specially formulated to ensure that you can keep abreast of the latest and the best. Read More…

Digital Branding – Brand Leaders Summit 2012

On June 5 and 6 2012, the Digital Branding – Brand Leaders Summit will be held in Moscow. This major digital marketing event will bring together the world’s leading experts and practitioners to explore the most successful brand strategies in the New Media environment. Among the speakers will be Romek Jansen, founder of marketing efficiency company MRMLOGIQ and editor-in-chief of MarketingGovernance.com.

Over the past few years digital communications have evolved from being merely an experimental advertising channel to penetrating the core of the brand platform and becoming effective tool in increasing awareness and enhancing brand loyalty. The world leading brands have entered the social networks and have accumulated a significant experience in the realm of digital communication. What have they achieved? How have they convert likes, fans and friends into brand loyalty and sales growth?  Read More…

WARC Conference: Online and Digital Research

Over the last decade online research has grown exponentially. With consumers worldwide empowered by the Social Web and the increasing adoption of mobile devices, there is now more pressure than ever on researchers to stay flexible, keep up with the rapid pace of change and be fast adopters of new innovations. Read More…